Current:Home > StocksTradeEdge-As the ‘Hollywood of the South,’ Atlanta has boomed. Its actors and crew are now at a crossroads -NextFrontier Finance
TradeEdge-As the ‘Hollywood of the South,’ Atlanta has boomed. Its actors and crew are now at a crossroads
TradeEdge Exchange View
Date:2025-04-07 06:21:25
ATLANTA (AP) — A lighting technician is TradeEdgemowing lawns. A camera assistant is teaching guitar again. An actor has thought about shifting careers.
For more than a decade, work had been nonstop in Atlanta’s booming film industry thanks to Georgia’s extremely generous tax break. Dubbed the “Hollywood of the South,” metro Atlanta became a ubiquitous backdrop for huge projects, including Marvel films and Netflix’s “Stranger Things.”
As soundstages sprouted up, the insatiable need for crews turned the city into a prime destination for both behind-the-scenes workers seeking to break into the entertainment industry and “journeymen” actors wanting a reprieve from the hustle of Los Angeles or New York. But work dried up last winter and has been at a near-standstill ever since the industry’s writers went on strike in May and actors joined them in July.
Writers reached a deal late last month, but with the actors strike still ongoing, countless Atlanta-based performers, as well as members of the International Alliance of Theatrical Stage Employees, are grappling for financial survival and with whether they’ll even return to the industry.
THE CREW
“I wake up every morning and I’m like, s—-, I wish I could be on set right now,” said Ed O’Hare, a 29-year-old set lighting technician who broke into the industry shortly after college by doing janitorial work at a local studio.
O’Hare said he rose through the ranks thanks to his eagerness to learn the crafts, eventually discovering a passion for lighting. Fellow technicians quickly took him under their wing and help him get hired on productions, including the Benicio Del Toro-led thriller “Reptile,” despite his lack of experience: “I’ve been told by multiple people that I couldn’t have done that in L.A. or New York,” he says.
Having now gone nearly five months without film work, O’Hare has been relying on a combination of savings, unemployment checks and odd jobs he’s been doing for his grandmother’s neighbors, including lawnmowing and pressure washing. It’s been enough for him to scrape by, though he’s also considering getting a bartender job like he had in college.
In the meantime, O’Hare has attended some classes hosted by IATSE, reuniting with industry colleagues as they brush up on technical skills and learn new ones, including soldering.
There’s a recurring joke during the classes, O’Hare says. Whenever the instructor asks for questions, someone is always quick to respond with the key one: “Yeah, when are we going back to work?”
Like his union, which has held unity rallies, O’Hare said he supports the writers and actors for fighting for what they deserve. He hopes the actors will soon reach a deal, though a recent breakdown in negotiations had quelled some optimism. Even with a deal, O’Hare knows it could still be months before he’s back on set.
Alex Buhlig, 34, moved from Atlanta to LA in 2015 as an aspiring camera assistant. But all the calls he got kept coming from Georgia.
Buhlig was back in Atlanta in less than a year, working primarily on commercial projects, independent movies and reality shows until 2017 when he joined IATSE — and was soon asked to work on the blockbuster “Godzilla: King of the Monsters.”
“A month prior to working on ‘Godzilla,’ I had been doing indie films whose entire budget was $10,000,” Buhlig recalls, laughing. “It’s a testament to how busy Atlanta was at the time.”
In recent months, Buhlig, now a second camera assistant, has been relying on sporadic work commercial and music video work, but “if the strike continues through next year, that’s unsustainable.”
“I’ve got to figure something else out,” said Buhlig, who has also been piecing together hours as a guitar teacher, a job he’s held in the past while “trying to avoid doing the restaurant thing again.”
Buhlig says he recently had to pull some money from his pension since his bank account was running low but considers himself “extremely fortunate” since he has health care coverage and doesn’t have a family depending on him.
He knows others are in tougher positions.
“The strike will definitely push people out of the industry — it probably already has,” Buhlig said. “Because if you had just gotten started or you weren’t working recently, I couldn’t imagine going through something like this.”
THE ACTORS
Despite Atlanta’s large role in the industry, the local chapter of the Screen Actors Guild-American Federation of Television and Radio Artists has only about 3,700 members — less than 3% of total membership.
Yet Atlanta’s actors praise the sense of community and the relatively low cost of living — though affordability has taken a big hit in recent years.
“I have found more community here in the city of Atlanta (over the past five years) than I had in LA in 40,” actor Ethan Embry told cheering rallygoers this summer.
Embry, who started as a child actor before starring in the teen rom-com “Can’t Hardly Wait” and Netflix’s “Grace and Frankie,” later told the AP: “It’s not the same fight for survival that Los Angeles has. Everything in Los Angeles feels like a competition. Here, everything feels like you’re in it together.”
Bethany Anne Lind credits Atlanta’s post-2008 filming boom with boosting her then-fledgling acting career, saying she likely got some small roles because studios didn’t want to spend money to fly someone else out.
But now that she’s more established, with a memorable supporting role in Netflix’s “Ozark,” Lind says it’s been hard to land meatier parts. She feels Atlanta-based actors are frequently overlooked by casting agents who still focus on New York and Los Angeles talent pools.
Lind is a prominent speaker at local rallies, yet feels slightly envious of colleagues in Hollywood, who picket outside studios daily — Atlanta may have the second-most number of soundstages in the nation, yet picket lines are a rarity because studios are headquartered elsewhere.
“It’s very strange to see my friends in LA and New York getting out there, like sweating their faces off every day and not being able to be a part of that,” Lind, who signed an open letter this week urging SAG-AFTRA not to accept “a bad deal,” says. “There would be something cathartic about being able to put my body into it that I think we do miss out on here.”
Over the summer, as she focused her energy on her children and vegetable garden, Lind began to contemplate whether she should shift careers.
“For the first time in my almost 20-year career now, I’m really trying to think about what else I can do that I could have some enjoyment from, but also just be a little bit more steady and then hopefully have the flexibility to act also,” she told the AP then.
Yet by October, she was back onstage, having landed the lead role in a local production of the British play “ Home, I’m Darling.” She isn’t discounting potentially going back to school for something else — but doesn’t know what that alternative would be.
Once the actors get a deal, Embry is optimistic that business will once again boom in Georgia’s capital — though this time people will be “treated more fairly.”
“They’ve already made the investment in Atlanta,” Embry said of the studios. “They realize that Georgia has things that are special to Georgia. There’s a reason they all come here, and it’s not just the tax break. We have the talent, we have the scenery, we have all of the different landscapes that filmmakers are looking for.”
veryGood! (1784)
Related
- How effective is the Hyundai, Kia anti-theft software? New study offers insights.
- European Union home affairs chief appeals for release of Swedish EU employee held in Iranian prison
- Biden heads to India for G20 summit
- Federal railroad inspectors find alarming number of defects on Union Pacific this summer
- Realtor group picks top 10 housing hot spots for 2025: Did your city make the list?
- Pennsylvania police confirm 2 more sightings of Danelo Cavalcante as hunt for convicted killer continues
- Spain's soccer chief Luis Rubiales resigns two weeks after insisting he wouldn't step down
- Christopher Lloyd honors 'big-hearted' wife Arleen Sorkin with open letter: 'She loved people'
- Bet365 ordered to refund $519K to customers who it paid less than they were entitled on sports bets
- Age and elected office: Concerns about performance outweigh benefits of experience
Ranking
- Federal appeals court upholds $14.25 million fine against Exxon for pollution in Texas
- Art Briles was at Oklahoma game against SMU. Brent Venables says it is 'being dealt with'
- History: Baltimore Ravens believe they are first NFL team with all-Black quarterback room
- Several wounded when gunmen open fire on convoy in Mexican border town
- IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
- Lil Nas X documentary premiere delayed by bomb threat at Toronto International Film Festival
- Laurel Peltier Took On Multi-Million Dollar Private Energy Companies Scamming Baltimore’s Low-Income Households, One Victim at a Time
- NFL Sunday Ticket: League worries football fans are confused on DirecTV, YouTube situation
Recommendation
Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
Ashton Kutcher, Mila Kunis address criticism for sending character reference letters in Danny Masterson case
GA grand jury recommended charges against 3 senators, NY mayor's migrant comments: 5 Things podcast
U.K. terror suspect Daniel Khalife still on the run as police narrow search
$1 Frostys: Wendy's celebrates end of summer with sweet deal
Texas surges higher and Alabama tumbles as Georgia holds No. 1 in the US LBM Coaches Poll
Dolphins' Tyreek Hill after 215-yard game vs. Chargers: 'I feel like nobody can guard me'
'Good Morning America' host Robin Roberts marries Amber Laign in 'magical' backyard ceremony